Doha Athletics Wraps: 3 Medal Design Choices Worth Adopting in 2020 🏃
IAAF World Championships closed October 6. Three medal-design choices the host nation made are already showing up in regional sport medal briefs.
IAAF World Championships closed October 6. Three medal-design choices the host nation made are already showing up in regional sport medal briefs.
Asymmetric Form Goes Mainstream Next
Doha's falcon-sweep asymmetry will likely show up in 2020-2021 regional sport medals across Asia. The shift from round to asymmetric is easy at the design phase (no cost difference) but transformative in photo content. Get ahead of the curve — propose an asymmetric form on your next custom medal commission.
Student-Led Design as a Story
Khalifa University students designed the medals — a story IAAF told publicly throughout the championships. Local-talent narratives sell better than imported-designer narratives at regional events. For Thai tournaments, commissioning a local design-faculty student is the cheapest way to inject genuine local feel.